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all right what's up everybody welcome to
another episode of after impact today I
am rejoined by my man aent Smith is back
in the house Mr bil you yeah buddy uh
we're going to be going deep on Sha
white if you guys have not seen that
episode check it out I had so much fun
with him man he's great yeah super great
guy first of all just really really nice
to everybody behind the scenes uh but
researching him was pretty fascinating
to see somebody who's been so successful
in sports um not just snowboarding but
skateboarding uh went pro and
snowboarding at 13 skateboarding at 17
uh definitely skateboarding is sort of
like his side chick and he's like way
better at skateboarding than most people
are at anything uh which is pretty
amazing and then to see how he's
transitioning into being a full-fledged
entrepreneur is really exciting and
really really cool so it's a lot of fun
to have on yeah and he's been doing this
for so long I feel like he's been around
forever and he's still so young and none
of that early Fame and success has
ruined him in any way that's a great and
it feels like he's just getting started
yeah agreed you know it's interesting
though from uh he's definitely just
getting started as an entrepreneur but
one of the things that freaks me out
about um about sports is man there's no
way to shake it or bake it like you're
on borrowed time you know what I mean so
even if he just like continues to stay
in tip top shape we going to give him to
40 that's a good run though yeah I mean
that that would be insane so I'm saying
probably doesn't make it to 40 um and
that was one of the things things that
that I really enjoyed about researching
him is that he's he has been very
forward thinking I think he's had
entrepreneurship on his mind for a while
been very cognizant about his brand
about how to transition into something
else uh which is is so so important
definitely want to welcome everyone on
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the podcast we will beep and begin hey
everybody welcome to another episode of
after impact today we're going deep on
Shawn White we're going to be going in
behind the scenes getting to uh really
flesh out some of the ideas that he
brought up and he brought up a lot of
them I love that the theme of the
episode was um you're either going to
win or learn and I thought that was
really really smart and he's got a very
powerful outlook on life um which I I
just oh man I think everybody needs to
embrace and be thinking about that I
don't think anybody's everever going to
bat a thousand I don't think anybody's
ever going to have truly an undefeated
record that's just not really realistic
but the people that end up doing
something great people that end up doing
something that's unparalleled those are
the people that learn from the times
that they both win and lose and quite
frankly that was one of the things I
found so interesting about Sean he
doesn't just learn when he loses he
learns when he wins and puts himself in
context um so everything he's really
looking at as a learning opportunity
very powerful yeah definitely let's
start with one of those wins so in the
episode he talks about um a particular
competition when he won a a car and a
guitar
and this is one of my favorite stories
um so he wins the guitar and most people
would probably take that guitar hang it
on the wall put it in a closet not do
anything not even think about it again
um he starts playing the guitar so I
want to get your thoughts on that uh he
jumped into it and just thought I can
get good at this through practice what
what kind of mindset is that like what
were your responses to that yeah uh so
he actually talked about it when I asked
him about competition to Define like
what does competition mean to you and he
was saying there's something that he
Taps into when he feels that competitive
spark and he said he won this guitar his
brother um was picking up guitar the
same time another couple kids in the
neighborhood were picking it up and he
thought okay like I'm actually going to
get good at this I'm going to treat this
like I would snowboarding and I'm really
going to practice and and he had this
long-term vision of one day I'm going to
be in a band I'm going to be on stage
and I'm going to you know really be in a
rock band but he understood that you've
got to put in the time he he really
understood something that I didn't
understand his age as a kid I should say
when he first started picking up the
guitar which is that you can get good at
something through discipline practice
and that's one of those things that oh
man I just don't know how people like
come across that when they're young but
for him he so wanted to beat his brother
that and and that certainly led to um
him becoming truly great in snowboarding
and then that same drive to really
really get good and to beat his friends
to beat his brother to beat his friends
to be the best guitar player in the
neighborhood um that pushed him to
really get good at guitar and I just
thought that was so cool and really
inspiring really inspiring and that
brings up a quote he said uh from the
episode you just do what's hard until
it's not hard anymore which sounds
really simple but why is that hard to
follow well it's hard to follow because
it's it is the things are hard because
they're demoralizing and when you think
about learning a new skill you're
intentionally putting yourself in a
position where you're awkward you feel
uncomfortable you look bad it's
embarrassing there's nothing in the
process that reinforces positive
self-image is nothing unless you can
think about like I'm the type of person
that pushes through this that even
though there is nothing positively
reinforcing about this there's nothing
intrinsically that's making me feel good
about it I'm the type of person that
perseveres through that and can have a
long-term Vision then suffering through
the awkwardness can really build your
self-esteem but I mean for the most part
like there's nothing intrinsically
enjoyable about that phase where you're
really bad and there's nothing
immediately applicable um I actually
took guitar lessons in college and I I
went to the teacher and I was like dude
look my my hand just is not like I have
small fingers I guess because I can't
reach some of the positions and he said
dude I promise you by the end of this
course you'll be able to and when I
first started trying to play bar chords
I was like it's not possible it's not
and I had totally a fixed mindset at the
time so I was like it isn't physically
possible there's something about the way
that my hands are designed and it never
occurred to me like dude stop stop
crying about it keep practicing on the
other side of this you're you'll be able
to figure it out and um luckily I had to
cuz I was in the class like there was
just no turning back so and I was so
freaky about getting getting good grades
that um I just kept practicing
practicing practicing at of fear and
Desperation and just being determined
and finding new ways to practice I love
how uh Sean says that he would be on air
airplane he'd be on flights and he'd be
doing he'd be picking on his jeans with
a guitar pick to learn how to up pick
cuz he didn't know how which is just so
cool right yeah man I I and again I
don't like now I get it because I've
read so many things that make that part
of my identity to find those hard things
to practice them how did he get to that
at such a young age I don't know and I
asked him that question and he um I
think that was when he said I don't know
you just do the hard thing until it's
not hard anymore but um that was very
unsatisfying so he's he's talented uh in
many different areas of his life uh he's
definitely worked at it um I was
reminded of the Tim Ferris episode when
he came on and talked about the the
donkey uh Parable right um it can't uh
it's hungry it's thirsty it doesn't know
what to do first either go toward the
hay or go toward the water ends up dying
doesn't know that you can do things in a
sequence so I was reminded of of that
story because it feels like Sean has
kind of done that himself right he's
gotten good at something he's learned a
new skill he's worked at that really
hard he's gotten good at that what do
you think about like that this kind of
sequential specialization well one I
just I have to acknowledge like like is
everybody else watching this man get
really good at this in real time like
this is this is fun for me um so for you
to put those two together to tie it
together the guest um I think is really
incredible so the notion of sequential
learning or sequential experiences is uh
is just critical man and to see people
paralyzed because there's you know
multiple things that they want to do or
to figure anything out it just seems
like too long and impossible um that
makes me sad because defeating
themselves before they even get started
so you know everything in life it it
stacks on itself and so um making sure
that you know what you want that you
have clear goals that you're able to use
your emotion um intuition gut feel to
know what sequence to put them in
because that'll be the next problem
right okay I get it I buy into
sequential learning I'm totally on that
but which one do I do first right and I
get comments like that people write that
in and ask like hey there are these
things that I want to do like how do I
know what the order is and to me like
you guys know everything comes back to
the brain there's a rare brain disorder
where people will get injured and they
lose the ability um to experience
emotions and the one thing that results
out of that is people can no longer make
decisions not about anything big not
about anything small so you could
literally ask them do you want steak or
fish and they can rattle off like they
sound very um coherent they'll explain
why they might want to do fish because
it's lower in calorie and you know they
told the doctor that they were going to
eat less fat which is a mistake by the
way but nonetheless like they could like
break that down and they could explain
and let's say it happened to me I would
actually be able to tell you that fat is
a good thing you should have fat in your
diet but that hey at the same time
sometimes your focus is going to be lean
protein and I would not be able to make
a decision like I would be able to
explain the logic of either Choice
perfectly well but I wouldn't be able to
actually decide because I don't have any
emotion so people have to be able to tap
into that like you've got to know like
what it is that you want what you're
aiming at and then rely on your actual
gut feeling to tell you like which one
of these do I want more and then put
them in order and then if you can't
decide [ __ ] pick one literally flip a
coin and pick one cuz it is better to do
like the wrong thing at 1,000 M hour
than to be paralyzed by indecision just
get started just get started love it um
there's another part of the episode
where I was really impacted by Sean
talks about how um the competition sort
of drives him to a heightened state of
performance and he needs that
competition to bring that out of
so how how important do you think it is
for people to put themselves in
situations where they are being tested
where they need to perform at a certain
level you know it's interesting I think
sea reacts differently to competition
than I do um I I so his whole thing is
he actually does worse when he's not
competing than when he is competing
right and that to me is is very
interesting and I certainly know that
aspect of it like there are certain
times where if I'm utterly confident in
my abilities then I'll do better in um
the performance than I will in practice
for sure but if I have unease if I'm not
as confident in my abilities then I'll
probably do better in practice because
there's less um stress there's less
anxiety management so is that just
because you're not you haven't put in
enough practice yet to feel confident
let's that's certainly one of the most
um typical reasons that I would find
myself in that position but you know if
I'm battling the internal critic and the
internal critic is telling me that you
can't do this that you're not ready for
this whatever you're just putting so
much energy into breathing right
visualizing all the things to try to
calm your mind just to get back to a
baseline state that I think is harder to
enter into flow um but one of the flow
triggers that they talk about in the
flow Genome Project stepen Cotler Jamie
wheel um is that when there are Stakes
when there are high consequence to your
actions that that can actually help push
you into flow which is I think exactly
what Sean is talking about like that
part of his mind just has a a natural
shut off point when there's high stakes
um I just don't know that I have as uh
ready access to flow based on that as as
maybe he does so it's not for everyone
yeah okay fair enough um I want to check
in with our Facebook live audience hey
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can share this live feed and be entered
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episode none yet no questions yet we'll
keep going great um all right so you
mentioned this already but uh uh Sean
has an older sibling who's I think seven
years older older brother who he was
always trying to keep up with I can
identify with that having an older
brother you had an older sister can also
identify with that um what do you think
is is is this sibling effect right this
older sibling effect is it
a and if so how can other people apply
it I mean not everyone's going to have
an older sibling but how can they put
themselves in those types of situations
yeah I think it is real and I think that
what ends up happening is most people
are probably broken by that and most
people are diminished they become less
so um certainly for me in sports I saw
my sister be so good I didn't I I had a
fixed mindset so it wasn't like I looked
at her and thought okay I could practice
and become as good as her um I saw what
looked like from the outside the effort
lessness of her performance and was just
sort of doubly frustrated that that I
was comparing myself to somebody so
readily available to me who so much
farther ahead than me and so it really
um in a lot of ways diminished my
ability to um enjoy the sport but if you
have a growth mindset then I think it
becomes powerful then you're looking at
your brother and thinking if I outwork
him I can become as good as him and you
know for people that like Sean who
naturally happen upon that or somebody
trains it into him or he just figures it
out to the School of Hard Knocks or
maybe he's that angry like and that was
part of it I didn't get that angry about
the fact that my sister was better than
me and I think I wish I had in some ways
because if I had been angry enough that
somebody had more skills than me it
might have pushed me through like I
think that anger a lot of times pushes
people through naysayers peer pressure
everything because they're just now
they're so hellbent to prove people
wrong that they're going to put in the
work they're going to do anything thing
that gets them the result they're going
to be constantly analyzing their
behavior the results and they're just
going to improve improve improve um
because I didn't have that because I
wasn't angry about it ah like whatever I
suck and this doesn't feel good to suck
at it so I'm just going to do something
else which was my response do you use it
now though um yo yeah yeah yeah yeah for
sure 100% I love watching people that
are better than me and it really does
ignite that like [ __ ] like it
doesn't it's not I've witnessed this
first it's it's no longer benign right
so and I love that I cultivate that I
want that and it's that's something that
I really have had to cultivate cuz I
love seeing other people win like I get
emotionally rewarded for that and at
some point I had to learn to balance
like I'm super stoked like oh my God
he's so amazing and then like really go
okay wait no it's not okay to um be
impressed by the Invincible winner like
you've got to want to be the Invincible
winner you've got to decide these are
the things that I'm going to get great
at that you're going to focus on the
people who are better than you and just
chip away at their advantage through
unrelenting hard work until you get
there and because I'm I'm holding
competing ideas in my head it's actually
quite fun because I know when to look at
okay this person is better than me and
that's not okay and I know when to look
at like this is all a fun game and as
long as I stay aware of the fact that
this is a game and this is sort of
man-made frustration in you know this
example um that it it's a good give and
take so if people are ready for that
where should they look for those older
siblings let's call them that they can
be trying to overtake yeah I mean you
you guys are living in the the greatest
um period in history for something like
that you can go online and see people
that are just absolutely incredible and
the fun for me is when I find somebody
that other people haven't discovered yet
but they're better than the person who
has been discovered so that you can
actually instead of chasing the sort of
famous example you're chasing somebody
that's you know one or two times or two
levels above the person that everyone
else is chasing and that's exactly what
happened to Sean right so his brother
wasn't a 14-year-old his brother was you
know he's 13 his brother was 20 so he
was chasing a 20-year-old learning the
tricks that the 20-year-old was learning
which is how he was able to um go pro at
13 so you know do your due diligence
don't try to um win a pck victory where
it's like okay you're better than the
most famous person but you know that
there's somebody better like when you
ask I'll use an example from hip-hop you
ask rappers to name their favorite
rappers it's usually people you've never
heard of right unless you're really in
on the scene because they're going after
the greatest Lyricist regardless of
whether whether or not that person is
popular and so when you start chasing
somebody that's at that level and you
can marry that true just raw skill to
something that can also Propel you into
being popular I think that's when things
get really interesting so try to scare
yourself try to pick people that just
seem unbelievably far ahead of you
because your failure to be better than
them will probably still blow away the
competition so Ryan from Facebook wants
to know who has been that person for you
or group or business right yeah so um
right now Disney like I'm looking at
Disney and I know people think that I'm
out of my [ __ ] mind and I love that I
love that people they totally dismiss
what I'm saying because I say that on on
a similar timeline that will be bigger
than Disney um because they don't allow
themselves to think like that and but
that forces me to like so because we're
never going to get bigger than Disney
doing this show right so once you know
that that's just true like you've got to
[ __ ] force yourself to think big like
okay how [ __ ] big and crazy do I have
to think to like be on that scale right
and so it forces you into a totally new
paradigm and so and I'm flashing back to
like Walt Disney and I'm thinking about
him and not just sort of the end state
which is definitely what we're holding
ourselves to but looking at like where
he started so on a Content scale CU
obviously we always have to separate
things for the audience to understand
even though in my mind they're basically
one and the same but the content and
then the companies you know and just
looking at like when we were at Quest
saying we're going to be the biggest
food company in the world and that
that's a necessary outcropping of our
mission that if we're going to end
metabolic disease that we actually have
to do that like that's a necessary step
in getting there and so looking at a
craft you know and saying okay we're
going to be bigger than craft like you
just you have to look at that stuff nice
all right checking in with our Facebook
live audience want to remind everyone
what we're here doing we are on after
impact reviewing going deeper into the
episode with Shawn White that launched
yesterday on Tuesday so ask your
questions if you've seen the episode if
not you feel free to go and check it out
on YouTube or our podcast so do we have
questions from the community all right
so this one comes from Brian
Kim um I liked how Sean said he would
visualize himself winning the prize SL
trophy before he even goes into the game
that's some insane amount of positivity
and determination how do you remove
negativity and self-doubt I feel that
I'm quite a positive person but when it
comes to taking action it's hard being
consistent how can we stay more
consistent with our actions towards our
goal daily mindset Etc all right so I'll
repeat the question from Brian Kim on
Facebook great one he brought up in the
episode how sean um talks about
visualization U before he's in a
competition he visualizes every little
detail the Run he's going to do he even
visualizes his victory and what it's
going to feel like and be like
afterwards um and he says that uh this
sounds like a great way to sort of build
confidence but how do you actually he he
he he can't get to that place because he
has too much negativity in self-doubt so
how does he remove that self-doubt and
have consistence uh consistency and
optimism and growth uh in his daily life
yeah one I think it's really important
for people to understand your goal is
not to get rid of the negative voice
okay okay goal is not to get rid of the
negative voice the negative voice is
what's going to kick you in the ass and
get you going if all you thought about
all the time was positivity how well
you're doing all that that there's not
going to be enough impetus to get out
and keep going um and Sean addressed
that he said I lost in Sochi and because
of that I have this renewed um
enthusiasm to go and get it and this is
why incumbent businesses always lose to
the young upstart like like how many
cycles do we have to see where that
happens where the incom company it gets
big and then it gets its ass handed to
it by some young innovator who's
hungrier who's more determined who's got
something to prove they've got that chip
on their shoulders
like before we realize ah maybe the
negative voice that's telling me I'm not
enough I'm not good enough I need to
push harder maybe that's actually useful
now it's only useful to a point and as
he's pointing out in this question there
comes a point where that's corrosive and
I think Dr Daniel aan in his book making
a good brain great really Nails the
solution and what he says is everyone
has ants in their mind automatic
negative thoughts and it's your job to
when those automatic negative thoughts
come in to use them as a trigger to
reframe it into something positive
because if I let's say um I'm not trying
to silence the negative voice in fact
the fact like like today I was telling
people another idea that I had another
um entity that we should be going after
getting the rights to which I'm very
excited about came from me just being
really disappointed in myself and not
feeling like we're pushing hard enough
not feeling like we're going far enough
but because I had that gnawing feeling
in my gut that we needed to do more then
I spend maybe 10% of my time there then
the other 90% is about how [ __ ]
badass it's going to be when we get it
what we're going to do the Victory lap
what I'm going to wear like where we're
going to go with this like how impressed
people are going to be that we pulled
this off right that I'm visualizing that
now I'm going to spend 90% of my time
there but the 10% was critical to get me
moving so now once the 10% stops I'm
I've exhausted its usefulness now the
negative thought comes into my head as I
think about oh you're never going to be
able to get that it's too big why would
they let you guys do it um then it's
like okay I crushed that and I refocus
on how things are going to go well it's
a totally manual process the
visualization is entirely fake I am not
feeling positive at that moment right so
people need to embrace that it it's like
anything when you pick up a weight and
you curl it it hurts it's hard it's
difficult maybe you fail but you just
keep forcing yourself to do that so with
the positive thoughts with envisioning
it in the beginning it's going to be
hard uh in the beginning it's going to
feel like a thin veneer over your true
feelings of dread and that you're not
good enough and that you're never going
to be able to do it uh and the visual
ization like feels like you're trying to
lay it over something like if you've
ever um taken um like a sheet or
something and put it over a bright light
you still see the bright light through
the sheet right so and that's sort of
what the positivity is like in the
beginning is you're laying it over and
it's you still see the negativity
shining through and so you just have to
keep doing it keep practicing it until
you've put so many layers of forced
positivity on top of it that the
negativity just dims and dims and dims
until ultimately it's gone and the
positivity is easier to imagine and
bring up at a moment's notice I like
that metaphor that's great thank you um
Sean so jumping off that Sean talks
about how he used some smaller early
winds in his career to kind of build
self-confidence and eliminate that seed
of self-doubt he called it um what do
you think about trying to get sort of
early wins on the board or smaller wins
to start to to build on your confidence
super important and this is one of the
reasons I'm so dogmatic about people
working out every day is working out
like gives you the little wins that you
need to begin to earn credibility with
yourself so win number one I showed up
right win number one I wanted to stay in
bed and I did not I got up I went in the
gym cool win number two if you do the
weights every day you will be able to
lift heavier and heavier weights or more
reps as you do it and it happens
relatively quickly and so that's win
number two who I couldn't curl this
weight today I can tomorrow I couldn't
squat this weight today I can tomorrow
like and it will make you feel good
about yourself win number three is that
the Mind Body Connection is so profound
as you begin to improve the fitness of
your body like your mind will feel
sharper and so you put those three
things together and it just becomes
these incredible little victories that
apply to everything business sport it
doesn't matter like getting those wins
showing up credibility I did what I said
I was going to do Improvement whoa I
guess that I can get better like maybe
this is a real thing that the body goes
through that it can develop so now you
begin to believe in that and then when
you bring it into the realm of the mind
and you realize hey I'm starting to feel
sharper clear whatever it's not Placebo
like that's real this is what working
out is you've now got this whole thing
that that really applies and then of
course if it's a contest or getting a
promotion or stuff like you need to
obsessively think about the things that
went well that you work towards and they
happen for you let them build your
self-esteem and you know like especially
if you can balance it like get get a
little overinflated don't be a dick
don't be arrogant but like believing
you're a little better than you really
are can actually work for you as long as
you don't silence the negative voice
nice love it um one one thing that came
out of the episode was Sean uh talked
about or at least uh hinted at that he
is able to keep his eyes open for
opportunities and then sees them yeah
yeah um another one of our guests on the
show uh terl Owens also talked about he
just had these opportunities and he he
decided to sees them why do some people
why are some people able to see the
opportunities and go after them and
other people aren't I'm I'm really not
sure that's the the honest answer cuz
you asked a very specific question why
are some people able to see the
opportunities and others are not I don't
know why some people see the
opportunities and others aren't but
let's say of all the people that see the
opportunity why do some take it and
others don't yeah um and that to me
universally is fear and I remember when
the guys who ended up becoming my
partners um and and we found a quest
together uh when I first met them and
they offered me a job meant leaving the
job that I was comfortable at knew how
to and everyone thought I was crazy and
you're taking this big risk and what are
you thinking and I remember just going
but the upside potential is so big like
how could I not take that so that's a
mindset belief about I had these goals I
knew what the goals were and I was
filtering every decision and every
belief through the lens of does this
move me closer to my goals or not and
working with them clearly even to me
back then even though it was a big risk
it was clear to me that it's what I used
to refer to as what is the shest path to
success not it's not guaranteed like I
don't know but what's the shest path to
success and they just seemed like a more
sure path so even though I was afraid I
wasn't willing to um fear didn't move me
towards my goal in that instance so I
had to do it to have the worldview that
I had to have the the identity that I
had um forced me to do that and I think
that Shawn exists in a similar similar
realm but maybe from a different reason
life has taught him that he gets really
[ __ ] good at things that when he sets
his mind to something he crushes it
becomes truly the best in the world at
the things that he sets his mind to so
you want to talk about you know using
early wins to like Propel you forward
I've got to imagine about the time you
win the Olympics about the time that
you're the most decorated snowboarder in
history that if somebody says hey you
know here's a business opportunity you
think yeah if I set my mind to that like
I did playing the guitar and then I'm
touring with 30 Seconds to Mars one of
the biggest bands on the planet I'll get
good at that too yeah fair enough all
right we got another giveaway right now
this is an exciting one away all right
we're giving away an impact Theory
t-shirt booah boo these are very rare
they are rare right now I only have
one most people don't I mean I think we
have a couple here in the house couple
people on team so not easy not easy to
get these are rare yet not easy to get
yet but right now they're rare so we're
giving one away um what you can do to
win this is tag three friends in the
comments right now who you think should
see this content cont and who should
follow Tom B on Facebook nice and get
access to our content and learn from it
people who will need it or who will
identify with it or maybe they don't
know they need it yet tag those friends
in the comments and you will be entered
to win yeah tag some people that they
they want greatness right cuz at the end
of the day that's what this is about
it's about actually unlocking your
potential and doing something awesome so
I want when somebody shares me impact
Theory like I want people to know like
that's somebody saying hey I believe in
you I know you're going to crush rush it
and I know that all you need is a group
of like-minded people that are going to
help you get where you want to go and
that's what this has got to be about
that's what that's what we stand for is
you know this is people that are
hustling they're trying to do something
so Tag Away this is about positivity
pushing the limits doing great [ __ ] come
on now let's get to it that's right all
right let's uh let's move on next
question
um so Tom or so Sean says that uh one of
the quotes that I really liked he said
people think that I'm 50% into this 30%
into this but the truth is I'm 100% into
everything yeah and I love that because
if for a it shows you that you don't
have to divide your attention right I
mean you can manage multiple things at
one time and still be 100% dedicated to
it right but it's a lot harder to do
that so how do you how do you do that
how do you manage multiple projects
Ventures and be completely focused on
them yeah I think Sean really put it
finger on it to me it's about deep work
and this is something you guys are going
to hear me talk a lot about you have to
do the Deep work you have to do the Deep
work like you cannot skim across the
surface of stuff so you have to set
aside time to say okay like the example
we talked about in the episode um he was
launching his line with Macy's called
whites space they had this idea to give
away 150 or sorry sell give away the
opportunity to buy should say um 150 of
these
handpainted leather jackets and he only
had 5 days to pull it off to do all the
painting uh he wanted to make sure that
they really were all hand painted by him
so for 5 days and nights um he went in
and and was painting these things and
making it great so you can't be doing
that and also trying to sneak in
snowboarding practice or skateboarding
practice it's like when you're there
doing the leather jackets do the leather
jackets goes back to what you were
saying earlier about doing things
sequentially like go all in it's 5 days
it's going to be brutal but you do the
all in deep work of creating these
jackets then when you go snowboarding
don't be thinking about the paint job on
the leather jackets don't be thinking
about skateboarding don't be thinking
about airon style like be thinking about
that trick the thing that you're trying
to do that is deep work at its finest
you've got to learn to
compartmentalize to be thinking about
one thing incredibly deeply and then
when it's done it's done and so you know
like and and this maybe a weird example
but I have um if I wake up in the middle
of the night my mind starts racing so my
that's why I only sleep 5 or 6 hours a
night because I sleep until the first
time I wake up most people can fall back
asleep right so nope not me so once I'm
awake that's it so if I wake up at like
hour three and I know I'm just going to
be ruined for the day then I have one
Mantra that works and that is you only
have one job right now and that job is
to sleep and I use that in everything
that I'm doing right you only have one
job right now and that job is to
whatever it's to write it's to prep it's
to close that deal to get that meeting
like whatever that thing is that's it
nothing else exists in that moment and
until people can do that that they're
just always going to give like the sort
of middling effort across a whole bunch
of things because their mind is trying
to to multitask multitasking is [ __ ]
doesn't exist I agree I agree with that
statement and it's interesting because
we're only getting more distracted right
there are only more things buying for
our attention and I heard a stat uh the
other day that um it's on average it's
11 minutes before someone is interrupted
in their day-to-day work you only get 11
minutes so you really do have to do the
work to focus to shut out all other
distractions and then just go all in on
what you're doing 100% that's why I like
the early morning hour so much no
dist um all right we got another
question here this one is about um ah
yes so he brings up uh Andre Agassi and
uh looks up to him as a as as a guide as
a role model um read the book and he
said that one of the things that makes
uh that made Andre Agassi so dangerous
is when he realized that tennis didn't
Define him and that uh he had other
things outside of life that that were
more meaningful to him his family his
kids his wife um and he he became more
dangerous on the court because of that
and it seemed like sea that really
resonated with Shawn and something that
he was applying to his life as well um
what do you why do you think that is so
Sean was talking about like what it
means to get into flow and one of the
things that he said is you know when
you're up there and you've done all the
visualizing and you've put in all the
work you know you run he said the final
piece of the puzzle is to just a little
bit not give a [ __ ] yeah and he said
once you get into that state that's when
you can slip into flow because that part
the self-critic in your mind turns off
because it's like hey we're here let's
just have some fun with it and that's
why um she doesn't do it anymore because
I guess I don't need it anymore but
back when we were doing it as inside
Quest and was still all new um I used to
ask Lisa to whisper in my ear before
every episode like literally right
before they were going to start rolling
cameras to whisper in my ear have fun
and that was my version of not giving a
[ __ ] a little bit like to just just
remember to have fun so you can slip
into the Zone because if you're focused
on doing great crushing it like if she'd
come up and said like kill it you're
going to be great you know it's like
then you've just got that added pressure
of this is about doing well this is
about performing
and I think by realizing you know
whether you're Andre Agy or you're Shawn
White realizing that your life do begin
and end with your sport and that there
are people that still love you and you
know um you're going to win loser draw
you're going to walk away from this and
still have a vibrant life it allows you
to put this thing in perspective which
deescalate your anxiety and the pressure
which allows you to slip more easily
into flow which you know at the end of
the day though it's it's I think getting
into that state of flow it's Optimum
performance yeah and I think perspective
is definitely the key word there and
another thing that I think Sean uses
very effectively is um in terms of
keeping perspective is knowing that even
if I don't win at this even if I fail at
this new venture or this new hobby I'm
going to learn yeah right and and and
that learning is only going to help me
win in the future so it's keeping that
long-term perspective right of growth
over time no question growth over time
and well said question question from
Facebook live y this comes from Eric so
he says I love the idea of raising the
stakes in order to push yourself um into
further momentum and action Tom do you
think this idea coupled with Mel's
5-second rule as well as Sean's point on
visualization would create um an
approach for you following through in
any moment so the question is um from
Eric on Facebook and he loves the idea
of raising the stakes in order to
perform at an optimal level uh that Sean
talk about and he the question is for
Tom do you think if you can do this
coupled with Mel's 5sec rule if that can
be a way to approach um reaching a a new
level of performance I think it depends
on what is your sticking point so for me
I'm not trying to raise the stakes I'm
trying to lower the stakes I'm trying to
remember to have fun I'm trying to
remind myself all of life is but
disciplin practice and so whenn Lose or
Draw this isn't going to matter um so
slipping into flow like is not a it it
isn't a case of oh I need the like
pressure on I actually perform worse in
those circumstances so and that was one
of the questions that I asked Sean cuz
his brother doesn't do well um under
pressure his brother's an amazing
snowboarder and he said he just man the
moment he knows like the cameras are on
and you know it's the artificiality of
uh competition that he just he can't do
it and so I asked him like how would you
teach your brother um around that and
you know for me it was it's it's really
about learning the things in my mind I
need to do to deescalate this the
situation so whatever I'm trying to do
like if I were trying to be the best in
the world um I would be telling myself
things like hey you're a badass for
going like all out for this you put in
the training now just have fun right so
let's break that down you're a badass
for trying okay that's identity so I'm
not you're not a badass win or lose or
sorry you're a badass win or lose it
doesn't matter right you're just a
badass or trying so having the the guts
to say I'm going to win everything is
the thing that I'm proud of so now that
I'm in the I've put in all the work I
have worked like truly I've put in a
championship performance preparation so
that I can I'm capable of a championship
performance so I've done that I know
that and or I know that I didn't right
and that I slacked on but let's say that
I did it all in I'm proud of that so in
that moment I I just want to remember
like to
reassociate with all the things that
were enjoyable so and that will allow me
hopefully to get into flow to have fun
and I think that the stakes being
elevated no question like play a role in
sliding you into that but the final
brick I'm trying to put on is not like
more pressure heighten pressure it's to
to just deescalate it enough to refocus
on enjoyment um but the Mel thing could
come in handy as a way to deescalate
right that hey I'm 5 4 3 2 1 I'm going
to have fun at this right so that you're
breaking like if your mind is rationing
it up ratting it up and you can feel
your heart rate raising your anxiety
levels going up up you can pattern
interrupt with the 54321 yeah and
actually Sean talks about that I thought
that was kind of an interesting push and
pull that he used on himself so he does
say on the one hand uh competition is
what gets me into a better Flow State
it's when I perform the best but on the
other hand I've had situations where
I've put too much pressure on myself and
I I've fallen apart on the you know at
the highest level and he said that uh he
talks about the story of the the cars so
instead of trying to win the series for
that year he just said how can I win
let's see how many cars I can win and he
said that little subtle reframing helped
helped deescalate the situation a little
bit for him so that he wouldn't be
putting so much pressure on himself yeah
it's a great point so that notion of
having a a silly goal I think as he
calls it uh another one was I'm going to
win the Olympics and I'm going to get on
the cover of Rolling Stone in my
American flag pants yeah uh and yeah
yeah anything that's going to you know
reattach you to something that's fun and
playful it it's funny like that
playfulness puts your brain in a
different chemical State I don't know
how to explain explain it uh it's the
same for me with um you know trying to
remind myself to have fun or that life
is practice it's you know well if it's
practice then I don't have to take it so
seriously and so it just puts my mind
just like it's a little adjacent to to
that like intensity like you're still
there you're still focused like you're
still ready to go hardcore and bring all
your training to Bear but it's just one
more piece of practice do you have an
absurd goal right now um I do um what
absurd goal would I be willing to share
cuz all my absurd goals I actually want
to come true and uh and yeah so I I
think that we're far enough along in the
process and some of these that um that I
H I'm not talking about this stuff
because um it feels like name dropping
that's the truth and if they don't come
through I don't want people like oh the
[ __ ] just always hyping [ __ ] up
um but yeah we have some goals that I
think people are you know they'll
they'll think are crazy but you'll find
out soon enough once or or totally fail
and then I can say hey that was one of
the you know sort of fun absurd goals
that we had and uh it didn't it didn't
happen but there we go all right I want
to remind everyone we're on Facebook
live right now diving into the episode
with sha white uh that aired yesterday
this episode is called Always winning
even when you lose um great episode you
can find it on YouTube and our podcast
and we're going deeper so ask your
questions and I will see if Cindy has
any questions from the
community uh I think I do
sorry so this one comes from
Brandon I'm a young independent artist
and have grown into a larger business
Titan glassw Works LLC we've had some
setbacks and steps forward but our issue
being unique art takes skilled artists
how do you keep motivated when you feel
like you're up against it alone what's
the key to getting through those windows
of time where it's you by yourself 5 out
of 7 days or um
overhaul I guess overloaded work week
how do you stay productive when you feel
overwhelmed this is a question from
Brandon is that right yeah Brandon uh he
is an artist and an entrepreneur he has
a company um and his question is how do
you stay motivated when it feels like
you're on an island you're all alone uh
you're the only one grinding it out and
you're by yourself God you literally
just described the most motivational
setup for me with my identity
like there's nothing greater for me than
everyone abandoning me now it' be
terrible from my ability to actually
execute because you need those people
and those amazing people are how like
this team like I would be nothing like
without this team like literally this
would just be like me holding an iPhone
all day not knowing what I'm doing so
make no mistake those are critical
players but at the same time understand
identity and that I'm the guy that
learns that doesn't quit that pushes
that's willing to suffer all that so um
if people were to say like you know [ __ ]
you like we're in fact we're going to a
competitor like we're going to go help
somebody else be the next Disney and we
don't believe in you anymore then it's
like well that's when I really would
wake up and be like all right
[ __ ]
yeah right set it on the shoulder and
just remember you said that right and um
that's the kind of thing like honestly
what I would do is I would make t-shirts
that said I'm going to be better than
Tom Bilu and I would sh sh them to them
and uh just so that like we all make
sure that we know what the stakes are we
know exactly what the competition is
that would drive me immeasurably I can't
tell you how much uh so that's the
identity part who are you and and being
a grinder hopefully uplifts you and
makes you feel more powerful and so when
you're in a situation like that it all
comes back to Identity that you're
willing to do that and then the other
part is what's your mission man like
what are you trying to do and like
really rely on that so as much as I
would be motivated by the abandonment um
that's 10% and the other 90% for me is
there's a reason I was doing this in the
first place right there's a reason that
I'm trying to build this business or
trying to create that product or trying
to create the content or whatever the
case may be like I have a real reason
and that reason drives me um and so
knowing what that reason is having your
why starting with that letting that be
the center that gets you up and drives
you like that's how you get through the
hard times for sure when nothing seems
to be working everything is falling
apart and maybe that you don't have the
chip to like make you want to grind but
you have the beauty of what you're
trying to create and so especially as an
artist like don't don't lose sight of
that don't um you know don't think of
that as something cheap like the beauty
that you want to bring into the world
like for who like close your eyes and
imagine the person that you're going to
affect that person who's going to be
moved by that you know that cling to
that should he also be trying to build a
support system or not spend his time
there oh no question man like we're
we're just a social animal like you
should only be on your own when you just
can't get people around you for whatever
reason and for me like I fully recognize
if I'm unable to get people around my
vision that's bad on me right so and
that's the other thing like if 10% of my
energy went to I'll show these
[ __ ] like part of the 90% is
recognizing I alienated them I pushed
them away I did something like it's all
my fault that they