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How Modern Life Is Hijacking Male Motivation and What To Do About It | Dr. Andrew Huberman
3eM--awZ62I • 2025-08-26
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Kind: captions Language: en From the year 2000 to today, the average male's testosterone levels have dropped by more than 25%. And modern life is only making the problem worse. Algorithms are now so effective at hijacking the male brain's dopamine system that millions of men are stuck in loops of porn, Only Fans, and endless scrolling, feeling like they're making progress, but in reality, they're stuck. According to my guest today, Stanford neuroscientist Andrew Huberman, modern life is uniquely disrupting the male brain. In this interview, he details the trap that men are falling into, as well as exactly what they need to do to climb out and optimize for success. If you're a man or you love one, you're not going to want to miss this episode. So, without further ado, I bring you Andrew Huber. Modern life seems to be hijacking men's brains. So whether it's porn, only fans, social media, you've got men that are depressed, demotivated, unable to form relationships. What do you think is the actual breakdown? I think what's happening is that the technology aka the algorithms have gotten so good at tapping into the circuits for motivation that they've basically pulled many males focus and efforts into this very narrow groove of pursuit. And you would ask any of those guys like what are you actually pursuing? Like like is the thing that you're you're chasing is there a payoff? and they'd probably say, "No, I realize there's not, but I can't stop." >> That's why. >> And you know, we've talked before about dopamine, and I think nowadays most people appreciate that dopamine is about motivation and pursuit, at least as much as it's about pleasure, or at least the things that we're motivated to do at first bring us pleasure, the drug, the gambling, the pornography, etc. But that very quickly over time, it keeps us in the groove of pursuit. And that groove is getting tighter and tighter but the pleasure value starts dropping dropping dropping dropping dropping. >> Now do you think that male acquisition of goals like the obsession with that is uh disproportionately affected by the modern dopamine hijacking things like social media or is this universal to men and women? >> I think at the extremes of sort of male female stereotypes I think yes. I think that if you think about video games, porn, maybe not so much social media. I mean, social media is social, right? It's about who's saying what about who. And you know, sure, there's this pursuit of followers and pursuit of likes that, you know, I think all people are um susceptible to in good or bad ways. But when I look at Instagram for instance, a platform I love and teach on and learn from and I look at X, I would say X tends to be sort of male-dominated >> in kind of and its essence is kind of more masculine. People are the things that people are saying, how they're saying it, >> they're trying to convince you. >> They're trying to convince you. And it and it tends to be um less about who's talking about who. They might show something bad uh that somebody said, but Instagram is far more relational. The way that comments are structured, comments on comments, there's discussions down there that you can see then the way um videos are pulled and re reposted. It's um X feels more linear and it feels more kind of um direct to one statement. It's like, okay, here's somebody being bad. Here's someone beating somebody up. Here's someone being an idiot. here's them being, you know, um, morons about the economy or morons about the election or, you know, whereas Instagram, if you if you look at the stuff that gets really high high salience, it tends to be more relational. >> Um, and I think that I could be wrong about this. I don't know that the behind the scenes uh numbers, but that's that's the way they feel to me. I think that the Y chromosome, you know, which uh basically is deterministic for maleness, you know, I basically well, there's a gene is I would have thought the Y chromosome, but it turns out there's a gene on the Y chromosome called SRY and all the, you know, genes, you know, eventually is DNA, RNA, and then proteins. So proteins are the kind of the action end of the business. But all of the proteins that are downstream of of the SRY gene, SRY is a transcription factor, turns on and off a bunch of different genes. So it's kind of sets up a menu. That SRY gene and the things on it suppress the malarian ducts, the fallopian tubes, the ovaries, and creates the male genitalia. And it also organizes the brain to be male. And I'll explain how it does that in a moment if you want. But what's so interesting is is if that SRY gene is transllocated to the X chromosome and this has happened in humans, you get two X chromosomes. you have an SRY gene and you get a true biological male penis whole thing >> and fertile, right? And fertile because there are cases for instance of where um you have XY for instance an SRY gene, you get testosterone, you get all the different testosterone uh you know things like dihydrotestosterone etc. But there's a deficient androgen receptor. So that testosterone has no action end. It can't really work you know it can't engage in the receptor the parking slot and have an effect. What you end up with is a biological male who looks female, testes that don't descend, and then they're infertile basically. So you got a bi chromosomally male, but it looks female. It's fairly rare. Okay, but what we can say is that the SRY gene is deterministic for creating a male. And so then you say, well, what genes are downstream of SRY? And the one that's really interesting is dihydrotestosterone, DHT. Not to get too deep into the biochemistry, but testosterone, which we're all familiar with, made by the testes, gets converted into dihydrotestosterone by an enzyme called five alpha reductase. During embryionic development, when you and I were in the embryo downstream of SR, we made DHT. We made testosterone. Some of it was converted to DHT. That set up the brain, your brain and my brain to be male later when it was exposed to testosterone. So when you come into the world, provided you had the SRY gene and it's functional, your brain is organized male and your genitalia are organized male. And then when when you get a testosterone surge during puberty, the penis grows, the brain and the brain areas that are larger or smaller in males become that way. And then those circuits basically make you male. This is what we call deterministic because for instance, there's a genetic mutation where, believe it or not, males, XY males with the SRY gene, are born. They don't actually convert testosterone into DHT, and they appear as biological females across development. They look that they it doesn't look like they have a penis. It looks like they have a vagina. They um and it it turns out actually they have testes that haven't descended yet. And then during puberty, testosterone is secreted from the testes and they literally sprout a penis. It's called it's calledosis. the it's penis at 12. It's a genetic genetic related mutation and it's well known about in in these uh communities where it exists because there's enough of you know enough of these have occurred that what we can say from these kind of wild you know these are kind of um unusual circumstances is that there's an SRY gene you get male you get a male brain and you get a male body if there isn't an SRY gene even if you have XY chromosomes you get a female body. So, you know, the biologists have really boiled it down to that. Now, you know, >> no, sorry, really fast. >> Yeah. Yeah. >> Uh, so we'll wrap this up and then I definitely want to get back to uh the way that I think modern life is breaking male brains. I think uniquely, so it'll be interesting to see your take on that since you'll have the data to back it up. But I am stuck on a kid is 12. Uh, he has a clitoris >> and then it literally becomes is it a micro penis at the end of this? >> Pretty much. >> Okay. So, this is bad news bears. Like, if you've got that, you're really buming out. >> Uh, yeah. And they they often don't know. They sort of don't know that they're male or female. It's sort of like, you know, >> so they end up being surprised. Is this what people mean when they say interex or is that a totally different? >> That's different. That's different. Yeah, that's different. >> Not to derail on that. >> That's not to derail, but but and we get, you know, but then let's think about what's when we talk about the brain being organized male, like what is that, right? So, everyone's familiar with testosterone. Best way to describe testosterone is a molecule that in addition to being important for sperm function and libido and things like that, testosterone makes effort feel good. >> Testosterone and dopamine >> Yeah. Yeah. Interesting. I've never heard that. >> Yeah. And and in fact, there have been studies where testosterone has been administered to adult males and what you find is that whatever psychological traits and behavioral traits they tend to already have just get amplified. In fact, there's a really nice study that my colleague Robert Seapolski, the great Robert Solski taught me about, which was if you, for instance, go to uh an auction and you give some males testosterone, they'll try and outbid other men, which sounds like, oh, they want to own all the stuff. Now, if I tell you that the because this is actually the case that the auction was actually um an altruistic auction that all the benefits went to charity. These guys with more testosterone are basically fighting and giving up resources >> to give more resources away. So, it's not that testosterone makes people jerks. However, if somebody's a jerk and they have and they're given testosterone, they'll become more of a jerk. It tends to just amplify whatever behavioral trait somebody has. >> I remember what Seapolski was saying, and please correct me if I'm wrong. It was whatever like testosterone is going to make the man want to win at the thing that gives him status. So if you get status by winning the give away your money auction, then cool, you're going to do that. It almost doesn't matter what the thing is. That's right. >> It's not like it's necessarily making them more altruistic. It's just making them want to win at the status game. >> That's right. Yeah. So you you put a finer point on it and and you're correct. So, I think >> that's interesting. And this is part of what I'm getting at when I say that I think modern life is uniquely breaking the male brain is it's giving these proxies for um status seeking >> and it's giving you a different set of games to play that are not translating well into real life. Yeah. >> And so you're maybe you're winning at social media, but you're not actually translating that into a job. Or maybe you're winning at, and one of the things I most want to talk about is Only Fans. Like you're getting this signal that you've accomplished something, acquired something, you've got relational access to a woman, >> and it's somehow like giving you this signal that you did the thing you came to do, >> but it's such a bizarre proxy. Like Only Fans, I did not understand it. When I first heard that it was real, I was like, there's no way that people pay money for that. I actually I'm like they do know that porn is free, right? I could not fathom it. So, uh am I off base here? Like what like as you think about Only Fans as a specific phenomena, what do you think is happening there? >> Yeah. Well, I think when I think about testosterone, the one other point that I want to make is that it tends to suppress activity the amydala, which is why it can make effort feel good. It tends to suppress fear. It tends to make pe effort feel good as opposed to effort feel scary. do that by dulling or dimming down the fear response. >> That's right. It brings So things that are challenging bring about less anxiety. So you're able to apply more effort with less anxiety generally speaking. Okay. Um the dopamine system and the testosterone system are intimately related especially in the male brain. >> Okay. So dopamine the molecule of motivation and so forth as we know is associated with you know the p the pleasure of pursuit as opposed to the pursuit of pleasure. another beautiful Robert Seapolskiism. So, I didn't say that he did. Um, but I'm borrowing it. Let's think about a kid sitting down to play um like video game. You love video games. Video games can be very healthy, right? You get a score, you're motivated, you it's sort of updating with what? With novelty, right? As you progress, you get to access more in different worlds and more in different experiences. This is also true in the nonverirtual world, right? in the in the so-called real world. This is also true in Only Fans to the extent I've never gone on only fans full at foot mittens, but I think I know what it's generally about. You pay money, you can see things that are stimulating, right? Arousing, right? That's the idea. >> As one does that, there's there's the tendency for people to seek more and more intense experiences. Why? because the same amount of dopamine isn't being deployed as you go into it for the first time as you go into it the 10th time and the hundth time and so forth. So people are willing to invest more effort or and or money in order to go further and further into this terrain. I think that the the most important >> what do you consider the terrain there? >> Ah right. So are you familiar with Michael Easter the comfort crisis? He wrote the book comfort. >> Yeah I've had him on the show. Yeah. So he shared with me that there's this very interesting study or set of studies being done at a experimental casino in Las Vegas. He lives out in Las Vegas. A few years back, somebody who worked for the casinos saw his kid playing video games and the light bulb went off for him. I'll fast forward. 85% 85% of the revenue from casinos comes from slot machines. That didn't used to be the case. I know. I know. I didn't believe it. I was like, there's no way. Here's here's what the the bit the massive shift from slot machines being a small percentage to the vast majority of the income for casinos was. He saw his kid playing video games and he saw that in video games there's a near infinite number of experiences that a kid can encounter with playing the game. Now there's some constraints, right? You're the player this and that but in theory you could introduce any number of different worlds or experiences >> and dynamics. So what he did is he brought that that to the casino world and instead of having slot machines where it just would roll numbers or fruit or you know crowns or whatever, they created electronic versions of this where yes, you could update more quickly. Instead of pulling a lever, you could press a button. But more importantly, it could create an infinite number of electronic combinations. So that as the person was starting to kind of grow tired, and the algorithm could tell would grow tired of, you know, trying to line up muffins with ice cream cones, they would start switching out cake for ice cream cones and like uh little anime uh girls for for the other, you know, for whatever else the other thing was. And over time what they found is people would just keep playing and playing for even the smallest and actually increasingly smaller changes in novelty. So the newness of only fans at the beginning is not what you need to recreate in order to keep the brain paying the same amount or even more to keep going. What you need is novelty. And the brain because of the way dopamine is deployed in smaller and smaller amounts and is giving smaller and smaller amounts of pleasure, especially if you ping it with an occasional big burst of pleasure every once in a while or more big more dopamine. All you need to do to keep somebody paying in a landscape is give them new experiences intermittently. Good oldfashioned intermittent reinforcement. But now the reinforcement isn't necessarily a bigger monetary win or you know seeing you know here I'm I'm hypothesizing you know I mean you can only introduce so many different players in a in a pornographic scene right so many different things so they started changing the novelty in subtle ways and it keeps people going and going and going and I'm not going to say that the male brain is uniquely susceptible to this but because of the relationship between testosterone and dopamine and the tendency for the male brain in its most stereotypical form, but let's just stick with that being really in pursuit of things that are sort of forward linear motion like looking for the next thing. I was just talking about this in the discussion I had uh with your wife, which was, you know, men like to concentrate on what's happening now and forward movement. Generally speaking, we're not really like defaulting to let's talk about the past for a while. Let's think about the past. Let's rehash the past. That's not not a a typical uh male phenotype. It exists but it's and and it has its importance but that's not where what we default to and that has a lot to do with the fact that I do think a lot of the circuits for testosterone are about how can I have action out there right stereotypically the female brain is more oriented towards relational things >> and with men it's like how can I have an impact out there like impact theory literally or let's think about Elon wanting to send things to Mars or let's think about the first time like you know caveman probably picked up a a rock, they probably after they hit themselves in the head with it, they probably hit the person next to them. Ah, that hurts, that hurts, and like let's throw it against that wall and see if it breaks and then let's see if we can hunt something, get a better meal. It's about action at a distance. And I'll tell you, I mean, I love watching the rockets launch. It's just it's the one of the ultimate expressions of seeing like human engineering at a distance. Like you're having this huge impact, whereas most of the things in life you can't really control. They're out there and you can observe them. Watch the sunset, beautiful, watch the sunrise. I'm all about that. But ultimately, our careers, our lives, our feelings of what we've accomplished are about creating action at a distance. >> And it doesn't mean that the further the distance, the more impactful it is, but it human evolution has has largely ridden this wave of this desire to like let's see what happens if and that's not like, oh, let's see what happens if we like, you know, etch a small, you know, uh, you know, note in the sand. It's like, "No, let's see what happens if we draw a mural like as big as that wall and then I don't know. Let's see if we can like throw someone over that wall." Like this is like this is the this is the sy gene in action, right? I'm only half >> leave you alone for like an hour to come up with all the things that guys like like you know, okay, there's relational stuff, but you know, I had a sister. I have a sister. I mean, they would play in aroma like, "Okay, you play this and you do this." And it was like very relational. They weren't like, "Let's see if we can, I don't know, go like build a giant, you know, ramp in the backyard and like jump over the neighbor's fence like a bunch of idiots and get impaled on it, you know?" So, you can sort of make it out to where the outcome is uh, you know, kind of sounds like male stupidity, but if we really step back, this is beautiful. This is essential to human evolution. This is why we have the fields that we do, which now of course include men and women, right? This isn't uniquely male, but this notion of like testosterone and dopamine about novelty and how are we creating novelty action at a distance. Now, let's think about Only Fans or a kid that's like addicted to social media, watching YouTube all day long. I have examples of this from friends, kids that are like addicted to it. There's no action at a at a distance. These algorithms have, you know, as wonderful as they are, right? We exist on them as well, but they are they're designed in your case, in my case, to teach people things to take into the world, but they are their own what we call closed loop. They can create these loops where you think you're making progress and then you look up and it's like another day went by. You did nothing. >> You were on the consumer end of this whole business. And it really is a hijack of the dopamine. And I do think the dopamine and testosterone system is when we were talking about males. >> Uh it is very possible that I'm just not thinking about the right things. So obviously I'm hyper aware of the way that social media gives women anxiety and that's obviously going to be deeply problematic. But when I think about the modern world, I think that we really have swung from the moment you freed women from sex equals conception. Like their game has been more and more possibilities opening up to them. So I think the modern world for females has really been an expansion of opportunities. Not necessarily positively in terms of like actual emotional satisfaction outcome. Not necessarily negatively. I'm just saying it it is more there more opportunities. Yeah. I mean academia and research science, you know, used to be heavily skewed male. Now, depending on the sub field, right, because biology is a big field, it's it's still not quite 50/50, >> you know, but there are many more women in the field than there were even when I started. Um, but I agree that in general, like there's been a there's been a trend toward more openings, >> a trend toward it. Yeah, >> for sure. Now for guys on the other hand, I think that things are getting more and more narrow in terms of their ability to navigate the world well. And when I look at what are the things that are trapping them, we'll get back to the show in a moment. But first, let me tell you my go-to when I need something nourishing and quick. When I'm hungry but don't have time for a full meal, I reach for Paleo Valley's chocolate bone broth protein. I cannot tell you how much of this I actually eat. I throw it in a blender with some ice and 30 seconds later, I have got a frozen treat that's actually good for me. One scoop gives you 13 grams of premium protein from grass-fed beef bones, not cheap hides like most products use. The chocolate favor is rich and incredible. It's delicious, smooth, and satisfying without any artificial junk. The collagen supports supple skin and natural wrinkle defense while you're satisfying that sweet craving. You can blend in hot for a warming drink or cold like I do for that frozen treat experience. Plus, you've got all kinds of options. Vanilla, salted caramel, unflavored, or stick with my favorite, chocolate. Right now, Paleo Valley is running an insane deal. Buy 1 get one free on bone broth protein. Make sure to click my link below and get the buy 1 get one free deal on bone broth protein. And now, let's get back to the show. Not to get too economical, but part of it is just America since the '9s has been outsourcing things, manufacturing very specifically overseas as rapidly as possible. It's caused the loss of millions of jobs for just a certain type of guy that that is evolutionarily wired to use his body as this form of intelligence. And so, you start gutting that, you're going to have problems. And so anyway, not to derail us on that, but when I look at what's going on with pornography for sure, and I think maybe even more extremely with Only Fans, as I started looking at, okay, what is Only Fans? What is this hijacking? Why is this working so well? So, if you put men into the context of uh women are hypergamous, so they're going to date over or up, and as they enter the workforce, that means that that pool is getting smaller and smaller because they're making more and more money. And then men also in another context are it's a very high-risisk situation of being accused of something. And so there's a a standoffishness. There's also the whole idea of toxic masculinity. So for decades and decades were like making men more and more paranoid about sort of natural impulses which is making them less likely to pursue females. Then you create something like Only Fans. And I am so curious to know if they if the people that created it thought through it like this. But when you really think about it, to your point about action at a distance, so you can influence this person, whether it's just getting them to engage with you. So I pay them money, they engage with me, they either aren't aware or don't think about the fact it's probably not that person engaging with them. It's their team writing them back. But they feel like, okay, now I'm able to have this relationship with this person. and I'm able to have uh I'm able to gain at least visual sexual access to them. Things that I would not historically been able to see. I forget the the exact quote, but it's something like a thousand years ago compared to today, a man today can see more naked females in a single day than that person a thousand years ago would have seen in their entire lifetime. And when you think about that nested inside of the social context of things have changed for men and then the technological context of the dopamine loops and how easy it is to put on the phone female nudity and then to make the person feel like they have a relationship with them. Once I understood only fans as relational pornography where now it's not. Sure like pornography is free but I can't interact with that person or have a proxy of it. And so then I was like oh my god this is like pornography like cubed quintupled like this is really for somebody who would otherwise be isolated by choice or otherwise. You now give them this thing that they don't have to be afraid of. There's no fear of rejection. Uh they get access to something that is legitimately exciting to the male brain, which is the I get I'll call it inappropriate, but I get inappropriate or elevated levels of access to >> their body visually. And it's like, woo, I get how now people end up if that's the context that they're in. I get how that drags them down fast. Yeah, I do too. I hadn't realized there was this relational aspect where the people who pay can um can influence what they see. I mean, that's um so they've captured the relational aspect which is missing from traditional pornography. Um that's huge. The novelty aspect is somewhat under their control in this case. >> Yeah, women make the most money the first month on Only Fans. It's I don't know what the exact stat is, but the vast vast vast majority first month they come in that's going to be it because all the guys that are paying have never seen that person before. It's the newness and novelty of it and then that starts to decline fast >> and it shifts standards. So, one thing that's interesting is if you talk to the evolutionary biologists, they'll tell you, you know, what is this notion of um women talking badly about uh other women who sleep with a lot of people? What's that about? I mean men will do that too. That's a different phenomenon. But what's that about? And the evolutionary biology argument is well they need to do that because if there are women who are giving up sex sexual access without the need for very much in return then the cost is basically going down. It's sort of a market market system. >> Women act as a cartel. >> They they price uh collude basically >> right? So if that's happening then also men's expectations of what women will or won't do starts to shift. And so this is why there's there's intense relational sort of community control over how uh female promiscuity is is viewed by other women and by other men, right? Um men oftentimes on X if if even if you're not looking for it will um shame women for for being promiscuous, right? Um there's this woman who's like slept with all these men and continues to more and more men, right? Why is she such a phenomenon? Well, she's such a phenomenon. Um a cultural phenomenon or whatever you want to call it. Um I'm not applauding what she's doing. That's, >> you know, her right. And I'm not I'm not the guy to talk about the ethics. >> Evolution is going to slap her about the head, neck, and chest. I hate that it's true. She's not going to get out unscathed emotionally. Not not even just from other people. Just evolution does not want that. >> Yeah. I mean, she's she's expanding the upper threshold, right? I mean, that's kind of her her thing, her shtick is to expand the upper threshold. And as a consequence, you know, um it's clear men are paying for that. They're intrigued by that, right? That they want to see that. And yet, um I don't think that I'm speculating here, but I don't think that our men are running out in huge numbers to try and put a ring on her finger and make make her their own. And some probably who have their own kind of distorted sense of themselves in the world. So the idea here is that you know even just the uh realization that there's an extreme like that creates this upper ceiling on the kind of like dopamine novelty thing like that's not something I like ever conceived of right like I never thought about that and then you're you just see it out there. So it shifts, you know, our standards of of decency. It sh it shifts our standards of sort of expectation. And we might say, well, okay, well, she's a real extreme in the same way that like, okay, you see those people with like tons of piercings and like covered in tattoos every inch of their body. And then, well, I remember growing up like we didn't we didn't see many people with face tattoos. Mike Tyson, I think, was the first. And you're like, whoa. Now people wouldn't even bat an eye, >> you know? And so these the these sort of standards what we call you know kind of st cultural standards risky to call them standards of decency because that's getting for a scientist I'm not trying to get into the moral judgment game but what it does is it expands what we what is possible in people's minds and therefore what they consider novel is over a bigger scale right so if the upper limit is let's just call it like arbitrary units 10 was something like the pornography that like you might have uh seen in the '9s on a videotape or something and now what you know what Bonnie Blue or someone else is doing is that represents the 10. Well, then everything up to a one has now been compressed. Okay, not to get too like overly technical here, but this this is it's a it's very interesting because you're you're the guy thinks about markets and finances a lot. It's a market system, right? And when we think about dopamine, I think about dopamine as the currency of motivation. I think about is a young male or I or anyone investing your dopamine. What's dopamine? It's your motivation and energy. Are you investing it or are you just spending it? Now, you can get things that are surely for pleasure, right? I eat food. You could say, "Well, the food gives you energy to do other things." Okay, you get a nice painting that gives you more energy and pleasure because you you enjoy it. It's a it's some visual feedback on kind of that you've gotten to the point where you could buy that. That's an investment of your dopamine resources into money, money into into some thing, a painting. There's also just sheer spending of dopamine, your time and your life energy. You're not going to reproduce as a consequence of being on Only Fans. probably lowering your reproductive potential either directly or figuratively. Interesting. >> And so and same thing with social media. You can glean incredible valuable content. I do, you do, we we we teach on social media. We learn on social media that then you can take into the real world. But years ago, I think it's an investor by the name of Chris Saka. >> Yeah. >> Um he talked about you're either a consumer or a creator. >> You're either consumer or creator. And I sort of in my own mind expanded on that and and decided well when I go to a platform where I'm a consumer like social media, I'm trying to glean things that allow me to be a better creator off platform and then bring those back to platform. Now think about all these people who are just consuming on social media but it's not enriching their lives in any way or they're consuming on only fans and it's actually it's a it's a it's a double whammy because it's taking I mean time is the ultimate resource and it's depleting their their motivational drive and you know we used to hear about this more that you know the sexual drive is is one aspect of motivation but if somebody is completely sad with food with what they think is sex because of an only fans interaction their motivation to go do things in the world and to create real relationship, real business, real life is just it's going to rapidly diminish. And as always, the house takes it all. >> Yeah. >> I'm legitimately worried about that. I don't know like what the like Okay, so if I'm uh let's say I'm an eight on the I think we have a real problem right now, not just what we've been talking about. But I've got a whole host of things that I think are problematic. But when I think about where we were in the 80s and the prospects that a young person growing up in the 80s were going to have in the future, >> uh, look great. Now I look at that and I think, ooh, we're we're at an 80%, this is a problem status. Where would you put us in terms of the severity of the modern world? >> Well, I think it's easier than ever to get caught in the current that we're talking about, just get carried along. I think it was David Gogggins, the David Gogggins that said, you know, nowadays it's easier than ever to be exceptional. I think >> but that's because so many people are getting caught up. That's the problem. Like I agree with him. >> So, so for those that can get out, that can literally and and I think here if somebody feels like they have to get on YouTube, they have to I don't want to ding YouTube, okay? I feel like, you know, if somebody feels like it's controlling them, like it's got them instead of they've got it or Only Fans. Certainly with Only Fans, the the only answer is abstinence. Now, and I'm not saying this from a moral perspective. The only answer is you're never looking at it again, which is going to send some people into oblivion. They're like, "Wait, why can't it just be a little bit?" The same way that um they're now called now it's called having alcohol use disorder, what used to be called an al somebody with alcoholism or an alcoholic. You'd say, "How many drink, you know, how many drinks can they have?" Zero. >> Right? >> How many drinks? How do you do that? You have to replace that behavior with something useful like 12step like like a rehab program like some sort of group where you can really take that energy and put it elsewhere and be rewarded for those other new behaviors. This is the hard part about only fans versus real world relationship is it's you know stopping is just one part of it but we know based on all the science of behavioral change and the dopamine system etc. you need to give that person a replacement behavior. And the reason 12step is so effective at treating, you know, alcoholism, it's so that people get sober and stay sober from drugs, from alcohol, from other gambling addiction. It's hard, but they have a community in which the reward system is now rooted around the sobriety they're trying to achieve. >> You know, and I may have told this story before, but I have a good friend, his kid was absolutely addicted to just watching YouTube videos all day. His friends had gone off to college. Smart kid, he wasn't really holding a job well. He had a bunch of other issues. I'm not saying ADHD doesn't exist. I do think it exists, but he had been diagnosed with ADHD. He's on all the classic meds and and the picture was kind of bleak in year one after high school, year two, year three, year four. Fast forward to now, he's now a junior in college on a hard major. How did he do that? It started with him understanding dopamine, him understanding that it had him and going full cold turkey. >> Did you talk to him? >> I did. Yeah, I did. And it was actually the conversation with Anna LMK from Stanford who really deserves the credit, you know, author of Dopamine Nation. >> All right. What's the magic sequence of words? Like what was it? >> It was look, it makes every bit of sense why you feel like you have to do this, but it's controlling you and you the only way to regain control, like to get the control panel back is to take a week off. And he was just like, there's no way. He was like, a week off? And so he self-imposed a day. It was a classic one day at a time kind of thing where he could call me. He could call, you know, this has now happened in several instances with cannabis. Another discussion. I'm not anti-cannabis for everybody, but I know some people that have really succumbed to like using cannabis, dropping out of college, losing their relationship, being online all day, boom, losing their job also. This is a real world scenario. Not I'm not making this up. And then by going full abstinence and then focusing on a 12step program in the case of the cannabis um situation or in the other case just doing a one day at a time you're calling >> stick with homeboy that he's watching too much >> he's texting me at the end of the day I managed to get to the end of the day. >> What was he doing during the day? He's not just staring at a wall. >> No, I mean I told him to get outside and take a bike ride, take a walk, do anything but at first it's just anything but behavior. You're just >> And when did that become drive? Because so I've always uh I can't remember when, but I had a parent ask me like, "Hey, my kid is really in trouble >> and I don't know what to do. We've tried everything." And I was like, "Okay, if I had one shot and I've I've got to guarantee results." I was like, "Oh, this is easy. It like you're never going to do it, but I'll give you the answer and it will work not 80% of the time or 90%. This will work 100% of the time. uh get five people that he respects, kidnap him, take him out onto a deserted island, and those guys are going to do things that he has to join them in doing to earn their respect. And if he respects them before they kidnap him and take him out, he will conform to the group. >> And it's like all of this stuff to me, and I get it. I this is one of the thing that drives people crazy about me but this like really seems if you understand how the brain works if you accept men and women are different. If you accept we are not blank slates. If you go ah men are goal oriented. Men want to be a part of the pack. Men want to do the things that are going to earn their respect the respect of the group. Doing hard things is I mean I wouldn't have had the words to say that testosterone makes effort feel good but it's like effort feels good. Sorry to interrupt. When there's feedback when you accomplish something, you know, wake up in the morning, control something you can control. If it's getting sunlight, but then do, you know, get your sunlight, but then hydrate, get, but do something that's under your control and where you can have an outcome that you know is a positive investment of your energy, of your dopamine that has a positive feedback on the testosterone and dopamine system. And lo and behold, you have more energy >> as opposed to spending it out. No, I absolutely agree with your um kidnap and take to uh um to a desert island, you know, because it captures all the elements of of how the the male brain works and wants to participate and wants to achieve things. I absolutely agree. I think that, you know, we are a social species and even though men, okay, maybe we're not relational in the case like you leave, you know, five average males in a in a room, they're not going to play, you know, they're not going to play house and like, you know, they're going to play they're going to play like um kick you in the face. Yeah. they're going to beat each other up or like you know like wrestling someone's going to be jumping off the top and like you know like suplexing people like that's males right you know and and sure there are exceptions to that there are less physical males etc but at some point there has to be that effort dopamine reward action loop and the the thing is that effort dopamine reward action loop is in the only fans interaction it's in all sorts of interactions the problem is when you're deep in that you know in that trench it's impossible to see that you're not going anywhere. You're treadmilling. You're not going anywhere. In most cases, you're spiraling down. And it's it's just very hard to see because that dopamine and and the state of arousal that it creates puts you into a warped world where your time binning starts getting very fine. You're just focused on the next increment, the next increment, the next increment. And it's like we talk about getting out and getting perspective. Very hard to do. Very hard to do. And I do think you're right. I think we need to yank ourselves out or have someone yank us out of that scenario. In this case, we set something up where he had to call me every single day or text me every single day. Although, I realized calling was more important because texting people are much more willing to kind of like, oh, yeah, did it, but they actually didn't. Now, it took some time. I'm not going to say there weren't some relapses, but over time, he got to see the difference between how he felt when he relapsed versus how he had felt right before. Sure, he went through the same shame cycle like I'm weak and then back on the horse and kept going. >> You know, it's um it's an incredible thing. Now, I have to say he's not my kid, but it's incredible. I've known since he was a little one to see him like in, you know, in his junior year of college, he's in a relationship, like he takes care of himself, he ex like he's going to be, if he stays on track, a fully functional male in society, but it was looking super bleak. And the parents have all the makings of like a reasonably educated, reasonably happy home, you know, no major trauma, none of that. It was just it was his SRY gene susceptibility to things that were happening at that time and he almost became one of the failure to launches. >> Yeah, this is uh this is one of those things just trying to get people to understand that we are not blank slates is like part of my mission. So, uh, for people that join me on the lives, they'll have heard this like a gazillion times. But I really feel like I'm in a battle for the soul of America right now. And really getting people to understand that, uh, one, just you're having a biological experience. So, you have got to come to understand your biology. Stop judging it. Stop trying to like cram everybody into an overly modern box. The fascinating thing is I'm probably the most optimistic about what's on the other side of this weird space that we're in where we metabolize the technological revolution much like the industrial revolution literally changed the world in ways we never could have predicted and going through that I'm sure was extremely tumultuous and it was just whenever you're going through that kind of upheaval of structure there going to be people that fall down that get crushed by the rubble you obviously metaphorically, but then you get to the other side, but you're you don't get to the other side by accident. You either just burn through the transitionary people and they have a hard time of it, life sucks, whatever, but they die. You have some big war and then you're on the other side of it and then we're just forced to adapt. Or if you can orient yourself to what's actually going on, then you can avoid the problems. But you have to understand your biology. You have to know what the potential dangers are. And so when I look at Only Fans, going from just complete confusion to, oh, okay, I get what this is now, and now I see it as something that's even more dangerous than I thought it was before in terms of its ability to suck you in when you you have to take it in the grander context of uh we've been telling boys that males are toxic. Uh men don't necessarily understand hypergamy and like sexual market value and you have to understand that. and then making it such that um men are being like you're always in danger of being put on blast on social media for a bad text or DM or whatever. And so now you've got like the the fear centers going crazy. And up right there comes this real easy serve up. And so the things that we have to talk about, the things we have to draw circles around and say, "Okay, this is why this is a problem. You've got to watch out for that. You're going to need a substitute for that." So like what is that thing that you're going to be doing? Um, but to create the new thing for them to be doing, you you cannot demonize the things that they're naturally drawn towards. And I think that's where we run into trouble. >> Yeah. I think uh amen to that. I mean, I I think that explaining to men that what's been hijacked reflects the best part about their biology, their deepest like circuits of effectiveness, but they've been hijacked and they're being misused to someone else's gain. I think that's an important part of the messaging to get people out of that loop. I think it's the first step. Not just like, oh, you know, it got me, you know, but the idea that because I do think that another aspect of of maleness is this idea like nobody wants to be controlled, right? That you're the you're the agent of control. And, you know, it's James Hollis, the great psychoanalyst, who, you know, he wrote he has this incredible lecture on online called Creating a Life. I invite him on my podcast. He's 84 years old. And I'm like, what's the what's the key? You know, he's he's so aware of what a really good life looks like for men and for women. and he's done written a lot on men's trauma. He wrote a book called Under Saturn Shadow, which is a really powerful book specifically about men's trauma. This is years ago before everything was therapized, you know. >> Why Saturn? What's Saturn? >> Oh, I forget the the notion of of um this has to do with some um uh mythical text. He's a very he's much more scholarly about those things than me. So, for forgive me um the for not for not knowing, but he he said, "Look, the solution to this is actually quite simple but quite hard." this being modern life is like messing up >> like directing your life being the agent of control in your life especially if you're male but also if you're female but since we're talking about men which is you have to yes develop a sense of I think he calls it you know suit up show up and you know and work like you just have to have that like okay it's time to work it's just like time like you did with with your business and you continue to do or jo you just got to show up you know suit up show up and get to work you have to develop that you also have to have a place where you reflect and decide where you're going to direct your energies. And that has to come first and then you just keep looping the two. And he talks about it not as a form of meditation, but literally a stopping for even just a few minutes a day. And it sounds so simple, but it's hard to do where you literally just close your eyes and you think like, is my energy being directed in the in the areas and directions that make sense for me? Am I building my life? and you set some intentionality because we hear all the thing you know between stimulus and response is you know this this buffer very hard when you're in the moment and you know these algorithms are so damn good at looping us in that we can either because really they do one of two things. They either allow us to numb out and pass time or they give us just enough arousal kind of rage bait and engagement or like intrigue like sexual intrigue or like maybe you're looking at um you know like cute pup maybe like cute puppies. it's not sexual at all or maybe it's rage bait or maybe it's a fight where someone gets punched in the face. You know, open up X, you can see all of these things. It will find the hook. So, the idea is that you you set your, for lack of a better word, your intention about and you understand that you have this energy that you were born with that's replenishable. It's again all hearkens back to dopamine. It's, you know, you can you can deplete it, but it's replenishable. And you start thinking, how am I investing that? And then the the key thing is to at some point relatively early in the day, you have to invest in something that has a a logical and real payoff for the for the expansion and growth of your life. And even even if you write a paragraph, even if you you know um as long as you are investing in your future in some way, it's the difference between a dollar spent and a dollar invested or a dollar wasted and a dollar invested. >> And I think that Hollis really nails it with that. It starts with this like recognition and then subtle subtle things that control your
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